A cryptocurrency trading company, Luno, has declared its firm commitment to continue to educate Nigerians on the huge benefits of cryptocurrencies as the digital asset market makes a dramatic comeback.

As part of efforts to achieve this, the company recently kicked-off the first leg of its literacy tour at the University of Lagos.

According to the company, which operates in 40 markets across Europe, Southeast Asia and Africa, the literacy tour will also be extended to five other universities across Nigeria before the end of 2019.

Recall that, Luno, in January predicted a positive cryptocurrency market in 2019 driven by mass institutional adoption. It said the literacy of potential investors in the market is critical to driving increased adoption and confidence in the market.

While speaking in a media interview, the Country manager of Luno, Owenize Odia

“We are committed to educating our customers given the nature of the market and the tendency for people to fall into the wrong hands while online.”

The literacy tour at the university of Lagos had over 300 students participating. Odia reiterated that the market volatility requires users staying ahead of the curve.

Odia also noted that the existing financial system was built for a non-digital age, ignoring the needs of the modern individual.

“Unlike fiat money, bitcoin is decentralised, meaning it does not rely on any central body, government, financial institution or executive body to operate.

“It is a peer-to-peer network which relies on blockchain technology, cryptography and advanced mathematics.

“We are contributing by investing heavily into our Luno Learning Portal, which helps the public, the media, and other stakeholders educate themselves about the facts, opportunities, and risks in the cryptocurrency market,” Odia said.

The country manager added that over 2.5 million people use Luno’s platform to carry out activities like buying and selling of bitcoin and Ethereum. Importantly the company’s learning portal provides valuable informative materials for end-users ensuring they have all the knowledge they need to make informed decisions and also protect their investments.

Luno has also carried out Webinars, Meetups and cryptocurrency events to bridge the learning gap both in Nigeria and across Africa, Europe and Southeast Asia.