Music executive, Ubi Franklin, has shared his perspective on why it might be challenging for Nigerian music stars Wizkid, Davido, and Burna Boy to collaborate.
According to Franklin, their status as the “Big 3” in Afrobeats creates a rivalry that makes collaboration difficult.
Speaking on an episode of the Afropolitan Podcast, Franklin emphasized that the competition between these artists is similar to the intense rivalry seen in other industries.
He referenced the fierce competition between top Nigerian banks to highlight his point.
Despite this, Franklin downplayed the idea of any deep animosity between the three stars. He explained that while there may be competition, the issues between them are largely for entertainment. He added that he has never heard his close associate, Davido, speak negatively about Wizkid or Burna Boy, and he believes the feeling is mutual.
“It would be difficult for Wizkid, Davido, and Burna Boy to come together. I will speak for Davido, I have never heard him for once say something ill about Wizkid or Burna Boy. And I’m sure it’s the same for them. But the environment [industry] they are in will make it difficult for them to work together. It’s like the rivalry between the top banks in Nigeria. In every industry, there is the big 3,” Franklin stated.
