Nigerian media personality and entrepreneur, Tacha Akide, is set to host the first-ever Tacha Beauty Festival—a three-day celebration of beauty, culture, and creativity—scheduled to take place from October 10 to 12, 2025, at the John Randle Centre for Yoruba Culture & History in Lagos.
One of the major highlights of the festival will be Tacha’s ambitious attempt to set a Guinness World Record for the Most Cosmetic Makeovers by an Individual in 24 Hours, with a target of 150 makeovers.
The record-breaking bid aims to shine a spotlight on Nigeria’s fast-growing beauty and lifestyle sector at the international level.
“This is more than a record attempt. It is a statement that Nigerian creativity and excellence can compete anywhere in the world,” said Idris Aregbe, Special Adviser to the Lagos State Governor on Tourism.
“The Tacha Beauty Festival is about empowering talent, celebrating culture, and creating a space where beauty meets opportunity. Lagos State is proud to support this project.”
The festival will feature a range of activities, including workshops and masterclasses focused on makeup, skincare, hair, wellness, and fashion. In addition, a Vendor Village and exhibitions will offer local beauty brands the chance to engage with thousands of participants, fostering collaboration and business opportunities.
By combining beauty, entrepreneurship, and cultural heritage, the Tacha Beauty Festival is expected to inspire creatives, stimulate economic activity in the beauty industry, and further elevate Nigeria’s standing as a center of global innovation.
Tacha, who rose to fame as a reality TV star, has since established herself as a successful entrepreneur and philanthropist with a devoted fan base across Africa. Through initiatives like the Beauty Festival, she continues to push boundaries, challenge norms, and inspire a new generation of African creatives.
