Hypo Bleach has issued an urgent public advisory cautioning Nigerians against ingesting its product after viral videos emerged showing influencers allegedly drinking the bleach during live streams.
In an official statement, the company highlighted that Hypo is intended solely as a cleaning solution to remove stains, whiten fabrics, deodorize surfaces, and kill germs, stressing that it is not meant for human consumption.
The brand noted that videos and AI-generated images circulating on social media are portraying the bleach as a drink, describing such content as both misleading and hazardous.
“Encouraging people to drink the product, even as a joke or for entertainment, could put lives at serious risk,” the statement warned.
This alert follows reports of controversial online figures, including VeryDarkMan and influencer King Mitchy, allegedly consuming the bleach during live broadcasts.
Their actions sparked reactions online and reportedly inspired some viewers to imitate the stunt.
Hypo urged influencers, bloggers, and content creators to exercise responsibility, emphasizing that their wide-reaching platforms carry a duty to safeguard public safety.
The company also advised young Nigerians against giving in to peer pressure from viral trends that could endanger their health.
The statement concluded by reinforcing that social media should remain a source of entertainment without compromising safety, while encouraging anyone facing emotional stress or mental health challenges to seek support from trusted individuals or professionals.
