Nollywood and Kannywood filmmaker, Uzee Usman, has highlighted poor sponsorship and limited investment as major factors hindering the growth of Nigeria’s Hausa-language film industry.
During an appearance on The Morayo Show, the filmmaker explained that Kannywood has a strong foundation, with years of experience and numerous quality stories, but has struggled to expand due to financial challenges.
“Despite being around for a while and having good stories, I think the major issue affecting Kannywood is the lack of sponsorship and investment,” he said.
Usman noted that the level of support from wealthy individuals and political figures in Northern Nigeria has not matched the backing received by the entertainment sector in the Southern part of the country. He said the absence of stronger financial commitment has created a funding gap that affects film production and the overall development of the industry.
“Many northerners who are millionaires and politicians don’t really believe in or invest in the entertainment industry the way people in the South do,” he added.
The Kaduna-born filmmaker, who is originally from Kwara State, started his career as a makeup artist in 2003 before transitioning into filmmaking. Over the years, he has produced notable projects, including award-winning films such as Oga Abuja and Maja, and has contributed to productions like Voiceless, Mustapha, Anikulapo, and A Tribe Called Judah.
Speaking further, Usman advised Nigerian graduates to explore skill acquisition instead of relying solely on government employment, noting that many people are competing for limited public sector opportunities.
He encouraged young Nigerians to develop practical skills that can provide alternative means of income, mentioning areas such as tailoring, carpentry, and blogging as possible career paths.
