L’Oréal Paris has revealed Nigeria’s multi-talented actress, entrepreneur, and global influencer, Temi Otedola, as the new African Digital Brand Ambassador for its makeup line.

This partnership marks a historic moment as Temi becomes the first Nigerian to represent the iconic beauty brand.

In a statement released yesterday, L’Oréal Paris described the partnership as ‘historic’ and highlighted Temi’s role in celebrating beauty across Africa. She joins a prestigious group of ambassadors, including Kendall Jenner and Viola Davis, reinforcing the brand’s commitment to diversity and empowerment.

“As the face of L’Oréal Paris Makeup, Temi will headline the latest Infallible Makeup Range campaigns, showcasing her unique style and celebrating the diverse beauty of Africa,” the statement said.

Temi expressed her excitement and honor, recalling her early exposure to L’Oréal Paris Makeup through her mother’s beauty products. “Words cannot describe how honoured I am to partner with L’Oréal Paris Makeup. L’Oréal Paris was amongst the first beauty products I was introduced to as a young girl playing with my mother’s makeup,” she said.

She added, “I have grown up loving their products and deeply respecting the company’s values and vision. The L’Oréal Paris woman is someone I deeply resonate with—confident, unapologetic, and always striving to make a difference in the world. I’m so excited to begin this beautiful journey with a brand that truly inspires me.”

Issima Oniangue, General Manager for Makeup in the Sub-Saharan Africa Zone at L’Oréal Paris, shared her excitement about the partnership, noting that it marks a new era of glamour and innovation in beauty for the region. “Temi’s unique style, confidence, and passion for beauty perfectly embody the L’Oréal Paris ethos of empowerment and sophistication.”

Oniangue continued, “This partnership marks a new era of glamour and innovation in beauty for the region as we continue to celebrate and cater to the diverse beauty of African women. We are excited to inspire and bring the best of beauty to every corner of the continent.”

L’Oréal Paris, the world’s number one beauty brand, has empowered women for more than 110 years with advanced products backed by scientific research. The brand’s slogan, “Because I’m Worth It,” coined in 1971, continues to promote equal rights and self-esteem, honoring extraordinary women who volunteer their time to serve their communities.